Diagnose Your Channel Efforts
5 common troubles and how to fix them
Tectonic shifts continue to evolve the partner landscape. Channel managers are under pressure to deliver results while operating under changing conditions. We’re here to help you diagnose your biggest channel challenges.
After working with technology companies on channel strategy and execution, we’ve seen common channel mistakes and we’ll use this guide to advise you on how to correct those costly errors.
You'll learn about the 5 common channel challenges:
- Strategy out of balance
- Focusing on the wrong partners
- Non-effective partner account managers
- Out-of-date incentives
- Broken cost model
Additionally, you'll learn the key principles for channel success:
- A goal-based approach
- The correct processes
- Keen focus on execution
The work that Spur has done is exceptional. We’ve found that the subject matter in our niche is so complex that people outside of it really struggle, but the work that Spur Reply has done is phenomenal.
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