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THE 5CS: HOW TO DRIVE IMPACT WITH CHANNEL CAPACITY PLANNING

AI for Creativity

How generative AI is transforming content creation

Generative AI is revolutionizing several professions, particularly impacting the creative landscape. The progressive evolution of machine learning algorithms has given rise to AI systems capable of transforming your go-to-market strategy. With generative AI, marketing professionals can create fully immersive experiences for customers that go beyond traditional approaches. 

What you'll learn in this whitepaper:

AI is currently being used across marketing functions for various use cases. From a creative standpoint, it is transforming design and content creation. We are breaking down four ways generative AI is impacting creative efforts, including:

Visuals, arts, and design

How generative AI can support image creation, modification, and editing

Textual and social content

How generative AI can support text generation, completion, summarization, editing, and fact-checking

Video, audio, and 3D

How generative AI can support video creation, musical composition, and 3D modeling

Brand strategy, service, and product design

How generative AI can support visual element creation, prototype automation, and data processing

 

This whitepaper originally appeared on Reply's website. Spur Reply is a part of the Reply group of companies.

The work that Spur has done is exceptional. We’ve found that the subject matter in our niche is so complex that people outside of it really struggle, but the work that Spur Reply has done is phenomenal.

 

Greg MurrayVice President, Product Marketing, Numerix

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