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THE 5CS: HOW TO DRIVE IMPACT WITH CHANNEL CAPACITY PLANNING

Generative AI: Driving Growth in the Rapidly Evolving AI Market

The latest insights on the current usage and business potential of generative AI

PictureArtificial intelligence is revolutionizing businesses across diverse industries with its wide-ranging impact. In 2023, the focus largely shifted to generative AI, driven by advancements in natural language processing and the creation of large language models. 

What you'll learn in this whitepaper:

This research will give company leaders insights into how generative AI models are exerting their influence in real-world applications. You will discover research on:

Why generative AI has become so popular

Insights on why major AI companies are releasing their language models for public use, leading to a surge in AI adoption across various sectors

How generative AI is transforming the way we work

How generative AI can support a wide variety of professionals, especially marketers and software engineers

Future challenges to address

Context on the limitations and consequences of generative AI and how to use it to shape a beneficial, responsible future

The current generative AI market share

The countries in which generative AI is expected to grow the most over the next five years

This research originally appeared on Reply's website. Spur Reply is a part of the Reply group of companies.

We would not be in the position we are today without Spur Reply. They brought a level of expertise and professionalism that was above and beyond. Our partnership significantly accelerated the evolution of our AI engine and progress toward our product vision.

 

Wendy IwaszukSenior Manager, Learning and Development, Microsoft

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